Aproxima Grãos

Marketplace, Fintech, Agtech

A new way to market grain

Aproxima Grãos has created a digital platform that brings together producers, brokers and buyers to improve the distribution of goods to consumers.


Farmers, brokers, and buyers have difficulty verifying the quality of traded grain and ensuring the safety of buying and selling products.


The aim of Aproxima Grãos is to create a rapprochement between producers and buyers. Thus, a greater opening of the market is achieved, the best offer is made available and in a state-of-the-art process everything is handled from payment to loading.

Market size 

TAM – 231.2 million 

SAM – 63.4 million 

SOM – 11.25 million

Business model 

The producer conveniently handles the entire process with absolute security via his cell (mobile) phone. He creates offers, negotiates, receives payment and manages billing this way.

The broker supports his customers in closing outstanding (excellent) deals.

The buyer selects the goods, negotiates, pays and manages the shipment. The necessary security is provided by grain insurance.

Competitive advantages

The first-class app ‘agro’, which combines everything: a digital account of the grower handles the entire process from payment to loading with the smartphone and offers absolute security and convenience.

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TAM – Total available market

TAM is the total size of the market and corresponds to the long-term potential in perfect conditions without competitors.

SAM – Serviceable available market

SAM is the medium-term potential of a company that can realistically reach its target audience with its current product.

SOM – Realistically available market in the first phase

SOM describes the realistic potential assessment for the first phase of a company.